No matter what sort of website you have, it is important to make sure that it follows the principles of good web design. A poorly designed website will drive away visitors and frustrate those few who persevere. The following article can help you design a high quality website and attract more traffic.
Make sure your text and background has the proper contrast. There’s evidence showing that white text on a black background is easiest for most people to read, but other colors are fine so long as they’re readable. Also keep in mind that people with visual impairments may not be able to read your site if the contrast is poor. Check to see if your site complies with various contrast standards using the tool at http://snook.ca/technical/colour_contrast/colour.html .
Consider having your website use fixed-position navigation. This technique involves locking a site’s navigation panel in place as the visitor scrolls down the page. It benefits virtually everyone who will visit your site.
Programs are available to assist you in creating an attractive website. These professional programs are easy to use and can help you make beautiful sites faster. If your website is unattractive, it won’t gain many visitors.
To help you design a more professional looking site, do not include an image in the page background. A background image screams low quality site, plus these site usually take forever to load. When you are going for a more professional look, the last thing you want is your visitors waiting forever because images are still loading on your pages.
For the best layout, make sure that the colors you choose for the background and font are restful to the eyes. Choosing moving backgrounds or neon colors can make it hard for people to read, and they may navigate to another web site. However, include pictures to break up your content and make the site complete.
When designing your site, try to come up with three or four keywords that you expect users to input into search engines as they try to find your page. These keywords should then be repeated frequently throughout the title, page body and description meta tag. This will make it easier for users to locate your site on the web.
Try to make sure that any music or pictures that you’re linking to is hosted on your own web server. Do not hotlink to any other website images. This can be construed as bandwidth theft and it could put you in violation of a copyright too. It’s not worth the risk.
If the design of your website needs to be mobile friendly, keep in mind that mobile devices have smaller screens and limited bandwidth. To account for smaller screens, you should try to design your website as a single narrow column so that the user only needs to navigate vertically, as opposed to both horizontally and vertically. Limited bandwidth means that you should be extra concerned about your file sizes. You can also opt to create a separate version of your website specifically for mobile devices.
As you have seen, the principles of good web design are not terribly mysterious or difficult to implement. However, too many websites still ignore these basic techniques. Do not let your site fall into this category. Put these techniques into practice to design a website that you can be proud of.